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English for International Business and Management Diploma

 

English Language / Business Administration — Novera International University

 

1. Program Overview:

A distinguished professional and applied program extending over 6 months (98 hours of approved study load), aimed at providing managers, entrepreneurs, and professionals with advanced English-language and communication skills in international business and corporate environments. The program covers professional correspondence and reports, trade and logistics terminology, leadership and team-building skills, negotiation and conflict resolution, the language of finance and budgets, digital marketing, and corporate business etiquette.

2. Key Objectives:

  •         Mastering business correspondence and professional writing: accurately and professionally drafting business proposals (Proposals), administrative reports, and professional emails.
  •         Effective communication, conflict management, and leadership: acquiring the language of leadership, time management, and team motivation, and using negotiation and mediation techniques to resolve disputes in English.
  •         Mastering trade, logistics, and financial terminology: understanding and using established terminology in international trade, supply chains, accounting, and financial budgets.
  •         Managing customer relationships and business etiquette: acquiring customer-service skills, meeting etiquette and international protocols, and digital-marketing strategies through social-media platforms.

3. Target Audience:

  •         Executives, heads of departments, and team leaders in local and international companies.
  •         Specialists in business administration, marketing, sales, and public relations.
  •         Entrepreneurs and startup owners seeking global expansion and international partnerships.
  •         Students and graduates of Economics, Business Administration, Languages, and Translation faculties.

4. Study Plan Modules (9 Interactive and Applied Modules):

1. Foundations of Business English.

2. Time Management, Team Building, and Leadership Language.

3. Proposals, Reports, and Professional Business Writing.

4. English for International Trade, Business Communication, and Logistics.

5. English for Customer Service and Client Relationship Management.

6. English for Conflict Resolution and Mediation.

7. English for Business, Digital Marketing, and Social Media.

8. Financial Transactions, Budgets, and Accounting Language.

9. English for Business Etiquette and Professional Standards.

5. Organizational Data and Assessment:

  •         Duration and sessions: 6 months (evening period) | 31 interactive lectures, two lectures per week, two hours per lecture = 62 direct training hours.
  •         Delivery method and language of study: fully remote (Online) | English language (with explanations in Arabic).
  •         Distribution of credit hours (98 total hours):

·         62 hours: live interactive online lectures.

·         20 hours: required readings and open resources.

·         10 hours: chapter questions and self-assessment.

·         3 hours: final review and completion examination.

·         3 hours: oral presentations (Presentations).

  •         Attendance and assessment requirements: attendance of no less than 75% of the live lectures, and completion of assignments and periodic tests.

  •         Certificate and final project: Diploma Certificate in Business Administration in English, and the final project includes an electronic test of 25 multiple-choice questions + 5 questions on practical and administrative cases.

 

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